I have been in the corporate world for almost three decades, twenty-seven years to be exact. My experience was doing sales, marketing, and operations for travel brands, eCommerce startups and technology solutions. And I have a lot of dreams that I am making more time NOW to finally live them.
So, I am a corporate escapee, at the age of 47, I felt it is a good time to build my love for coaching, mentoring and providing consultancy services. It was not hard to look for my niche as I love to travel, so I believe for starters, I will empower travel businesses in using digital marketing to accelerate their growth and future-proof their business.
From making strategic decisions to developing capabilities, I can help and pursue to make it happen. Your goals are my goals, using my expertise and deep understanding of the industry and digital marketing we'd be able to craft realistic solutions and achieve awesome results. Whatever changes or transformations you’re hoping to make or goals you’re trying to achieve for your travel business, I’ll provide you with sound advice and professional guidance every step of the way.
Whether you’re a start-up, small, or medium local business, I can help you reach new levels of success. My goal is to support and inspire business owners, and travel professionals to be more powerful, creative, and efficient in implementing their digital marketing strategies.
It takes time, no successful business happens without challenges or struggles in the first few years. Listen, if you’ve ever felt like this, let me just reassure you that you’re not the only one, and let me also tell you that it’s not your fault if you’ve tried and failed countless times before, because I've been there, and a lot of other people have done that too!
So here's me, trying my best to reach out and help you strategize, take action and execute plans to start transforming your business and position it for strength. It’s a learning process, the travel industry is always evolving.
First things first, it's important that your business brings value to your customers. Let's do an audit or a business evaluation. Some of the things we can talk about are:
Your mission and vision
Your purpose and value proposition
Your market - target market, products & services, and competitor analysis
Your goals - metrics and timelines
Once we are able to identify and understand your business better, then we put the framework and a one-page business plan that you and your team can work on, review, and tweak as you go about the day-to-day operations so we do not lose sight of our goals and milestones.
It looks easier said than done, but believe me, if you do not start with a goal in mind and putting customers at the center of your business then it will always just be you turning around in circles firefighting, creating travel products and services, following whatever is trending in travel or promoting an emerging destination. Then you get confused about where all the time and effort go and how come sales are not coming in as they are supposed to and a whole lot of discussion about where YOU are in the business.
I plan to be creating helpful resources for you, and you just need to sit and relax and let's start to rebuild and ignite your love for travel marketing to grow your business. Follow me and share your thoughts or challenges I'd be happy to learn and understand from you so we can grow your business together.
Having said that, this one is another dream come true for me - launching my very first ebook. It felt surreal, see when I was a kid I dreamt of writing books so when I finally made it happen like a kid inside I felt goosebumps and get "kilig" over it.
And here are more of my dreams to fulfill in the future as your digital marketing and management consultant.
There are more exciting things to look forward to such as understanding your customers, the customer journey, and the path to purchase.
You see everything that we do in your business, the whole team will be responsible for it. From leads generation, and engagement up until the conversion stage it's not really just the marketing team's responsibility instead it's the whole organization. And I'd love to share how it works for your travel business.
This is just the beginning because from here on moving forward, you all get exclusive perks and simple ways to embrace digital marketing to help scale your business by following me and subscribing to our newsletter.
There would be tips, tricks, hacks and cheatsheets on their way, soonest as I receive a message that you signed up! So have a sweet life peeps and see you on the other side 🤗!